© 2019 By Meiling Chio

PORJECT      CHINA AIRLINES IDENTITY 

// OBJECTIVE

// APPROACH

Selecting a influential airline company from the market and redesigning its brand image for the purpose of visionary exploration.

I have emphasized the brand’s core values in terms of "tradition, technology, green environment, dynamic, and trustworthy", along with efforts in redesigning the logo, company brochures, and other promotional materials.